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Hi, I’m Sandra,  a multi-content creator, who helps busy small business owners,  entrepreneurs, and solopreneurs  create compelling content ...

Earning Money with a Client-Based Ghostwriting Business

A Senior's Guide to Finding the Right Business Model for Your Content Creativity - Part Six 

Earning Money with a Client-Based Ghostwriting Business

There are some senior marketers who simply don't want to start a complete business and go to the effort of driving traffic to it and positioning themselves as niche leader. If this best describes you, you can still earn money off of your creative content talent.

You can become a ghostwriting freelancer who creates content for individual clients on an ongoing basis. Sometimes, it will be a one-time project. Other times, you will become the voice behind someone else’s brand online on a regular schedule.

There are a few drawbacks to working for someone else. For example, you will be on their timetable. You will also not have the freedom to write about things exactly as you want to, because you will have to adhere to their specific instructions.

However, this may be the kind of formal arrangement that you prefer if you don't want to have to go through the process of figuring out how to position yourself in the marketplace.

In order to launch your own freelance ghostwriting business, you can use several different platforms. First, you want to have a website of your own where you can showcase your portfolio of a few samples of writing, along with a pricing sheet for prospective clients.

You can set up a simple dot com domain with WordPress installed to do this. You can also set up a profile on a site like Fiverr, where people can hire you for one-time gigs. Usually, you create a listing of a very small gig, such as 250 words.

Then, the client can upgrade and add on more work at a higher price point. When you work on a site like Fiverr, you will need to make sure that you are delivering your content according to the agreed-upon time.

Clients and customers can leave feedback and reviews for you, which can impact future projects and your ability to get hired by others. You always want to maintain a positive four or five-star listing.

Another place you can generate client leads for content writing is on sites like Upwork. Here, prospective clients will create listings that you can bid on. If the client likes your bid and what they see in your portfolio and profile, they will hire you and pay a deposit with the remainder due upon delivery or at certain milestones in the project.

Again, your success on this site will depend on the type of feedback and ratings you receive from clients. So you want to go above and beyond and satisfy their needs. For example, you might throw in one free article or deliver ahead of schedule.

Take time to create a profile that really speaks the language of a marketer so that they feel confident and comfortable in your ability to meet their needs. That means knowing what a lead magnet is, or what they mean when they say email autoresponder. 

If you don’t have a portfolio, pick a few common niche topics and write up a one-page article about each one to showcase in it. You can do one on a health topic, one about success, and another on something like dog training or relationships.

No matter what business model you choose, you have the opportunity to take your writing or other content creation skills and generate a six figure income, depending on how much time you want to devote to it in your retirement years.

When it comes to picking the content business that helps you have the most freedom in terms of schedules, you want to pick from the PLR, Low Content, Kindle Author, or Info Product Developer.

Keep in mind, though, that if you disappear from the scene for months on end, you’ll have to rebrand yourself and reintroduce yourself to customers and affiliates you network with so that they remember who you are and the quality you served them last time.

#howto, #seniorbusiness, #seniorguide, #ghostwriting

All works are the property of Sandra Lee Schubert.

Works are not to be used except with permission from the author, Sandra Lee Schubert, or with a link back to this site- Creativevagabond.com

Works have been published in more than one location by the author.

Photo Credit: Sandra Lee Schubert

 

 

Cashing in with a Private Label Rights Business

A Senior's Guide to Finding the Right Business Model for Your Content Creativity - Part Five 

Cashing in with a Private Label Rights Business

One of the most lucrative ways you can cash in on your creative content talents is to launch your own private label rights business. Many people mistakenly believe there is too much competition in this business model.

What you have to consider is how many marketers are out there with niche content needs, and how much content they need on a daily basis. For example, think of how many marketers are in the weight loss niche.

Each one of those marketers needs content for their daily blogs, email autoresponders, lead magnets, info products, social media posts, and more. They need content for 365 days of the year.

Now think of all of the different niches there are. Even within weight loss, there are drilled down topics such as keto diets, mindful eating, Mediterranean diet, diabetes diets, and more.

There are other niche leaders who need content, too. They may be marketers who have sites about survival prepping, relationship issues, stress relief, sleep disorders, anti-aging, etc.

When you start looking at the vast content needs of all of these marketers, you understand that the marketplace is not too crowded with private label rights sellers. Each of these vendors usually releases one to two bundles per month on a specific topic.

The bundles generally have anywhere from 10 to 50 pieces of content total. This is not enough to sustain a natural leader's content needs for their business. And many business owners simply do not have the time or talent it takes to turn out enough content for their blog, products, and social media profiles.

You can launch a private label rights business that has three methods of earning. the first is to create launches of your own. These are usually four days to one week where you discount brand new content by approximately 50%.

Many affiliates will come on board to promote your launch for you during that time. The second way you can earn from your private label rights is that once your launch is over, you can put the content on a store where you sell all of your existing PLR packages at full price.

And the third way you can earn from this business model is to become an affiliate yourself or other people’s PLR launches. You will be building a list with your own launches of PLR buyers and can promote other people’s PLR launches to these same subscribers week after week.

#howto, #seniorbusiness, #seniorguide, #PLRRights

All works are the property of Sandra Lee Schubert.

Works are not to be used except with permission from the author, Sandra Lee Schubert, or with a link back to this site- Creativevagabond.com

Works have been published in more than one location by the author.

Photo Credit: Sandra Lee Schubert

 

 

Creating Low Content Downloadables

 

A Senior's Guide to Finding the Right Business Model for Your Content Creativity - Part Four 

Creating Low Content Downloadables

There are many senior marketers who would like to get into a content niche, but don't want to commit to a lot of time and effort in their retirement years. Yet they still want to tap into their creativity.

If this best describes you, then you may want to look into low content publishing. This is a niche business model where you do little to no writing, yet it's still considered a publication.

For example, you might begin publishing journals with a few scattered quotations on lined pages inside. Planners for people to use for their personal or professional schedule are also considered low-content products.

There are many people who like to buy things like baby books, coloring books, wedding planners, or even recipe books online. The great thing about being in the low content niche is that it doesn't take much time or effort to succeed.

In fact, you can create templates that you can easily tweak for each additional product in your store. There are many different places where you can sell low-content creations. For example, you might place your journals and planners on Etsy.

Some people may want a printable version that they download digitally. There are other vendors who actually sell their tangible creations on Amazon so that the customer doesn't receive a digital product, but a printed one instead.

You do not have to send products to Amazon to ship to the customer. This will be a print-on-demand product that Amazon will create and ship to the customer for you, taking a percentage of the sale as well.

Low content publishing is not just about books and planners. It's also about tangible items that people want to have created. These include things like stickers, coffee mugs, T-shirts, candles, and more.

Typically, the consumer will shop for some sort of theme that they would like to purchase. This might be motivational quotes, flowers, puppies, etc. They might be looking for a gift for a friend or loved one, or even shopping for their own needs.

Keep in mind that if you pursue this type of business model and use a site like Etsy, you are at their mercy as to whether or not your store remains operational. There have been some vendors who have had their stores shut down unexpectedly and without any sort of valid reason.

So you want to always make sure you understand all of the rules and regulations whenever you use someone else’s platform to sell your goods. If you violate something, it could mean you wake up to all of your hard work vanished overnight.

If you decide to get into the low content industry, spend some time thinking of how you can set yourself apart. There is a lot of competition for this business model, but it's very easy to succeed if you position yourself in the right way.

#howto, #seniorbusiness #seniorguide #downloadables

All works are the property of Sandra Lee Schubert.

Works are not to be used except with permission from the author, Sandra Lee Schubert, or with a link back to this site- Creativevagabond.com

Works have been published in more than one location by the author.

Photo Credit: Sandra Lee Schubert

 

 

Becoming a Published Kindle Author

 

A Senior's Guide to Finding the Right Business Model for Your Content Creativity - Part Three 

Becoming a Published Kindle Author

Some people prefer to take the route of becoming a published author as opposed to selling courses, which is what most info products are. You can have your own nonfiction or fiction book placed on Amazon, Barnes & Noble, and other platforms under your own name or a pen name of your choosing.

The great thing for seniors about becoming a published author on Amazon Kindle is that it doesn’t cost you anything upfront. As long as you can open Microsoft Word and create your file to upload, you will be on the path to success.

You will need to create a cover, but there are free tools and templates that you can use to do that. Or, you can outsource the cover creation to a graphic designer on Fiverr or Upwork. You can also create your own cover on Canva.

It does take approximately 60 days from the date of the sale to get paid on any Amazon Kindle sales that you earn. But if you continue publishing a series, your income should snowball into something more significant month after month.

You can take a look at the bestseller list to see what kinds of non-fiction topics are trending in the marketplace. For example, if you wanted to write self-help, then you might find a slew of books about creating better habits or how to gain more mental strength.

Many seniors like the idea of becoming a fiction author on Amazon, too. There are many self-published bestselling authors on this marketplace and elsewhere. Many of them hit the New York Times bestseller list as well as the USA Today bestseller list.

There are many books that can teach you how to write to market so that you are able to easily tap into a genre of your choice and build a loyal audience ready to scoop up each new book in your series time after time.

If you do want to pursue the fiction route, you’ll need to choose a genre that you feel you can write well. Many people choose the same genre that they like to read. But that’s not always the case.

You can also become an author in more than one genre if you feel like it. You are allowed multiple pen names on Amazon, so readers would never know if you wanted to write both romance and horror.

Regardless of which path you choose, nonfiction or fiction, much of your success will depend on the business aspect of what you do after your work is published. For example, you will want to generate interest in your books, go on blog tours for authors, utilize social media effectively, and more.

You will possibly even want to learn how to run paid ads to further grow your success. Many authors use ads on Facebook and Amazon for their sales boosts. Others try to secure a BookBub deal that will send a flood of sales on a certain day.

You will get lots of information by visiting Amazon’s publishing site. Self-publish eBooks and paperbacks for free with Kindle Direct Publishing, and reach millions of readers on Amazon.   Self Publishing | Amazon Kindle Direct Publishing

#howto, #seniorbusiness #seniorguide #publishKindle #publishAmazon

All works are the property of Sandra Lee Schubert.

Works are not to be used except with permission from the author, Sandra Lee Schubert, or with a link back to this site- Creativevagabond.com

Works have been published in more than one location by the author.

Photo Credit: Sandra Lee Schubert

 

 

Selling Your Own Digital Information Products

 

A Senior's Guide to Finding the Right Business Model for Your Content Creativity - Part Two

Selling Your Own Digital Information Products

If you want to become a leader in a niche, and you have a lot of information and insight to share with your audience, then you may want to start out as a vendor who sells info products.

Niche: ADJECTIVE

1.      denoting products, services, or interests that appeal to a small, specialized section of the population.

"other companies in this space had to adapt to being niche players" · "a niche show that ran on late-night television" · "the video game industry is no longer niche"

These can be written or recorded content courses. They can also be a mixture of both if you prefer to go that route. The key to succeeding as a digital info product developer is to take special care in learning about the launch process.

 As long as your eBook or video course is filled with good information, you won’t have to spend as much time worrying about whether or not someone else has already tackled the topic.

There are many info products that do well in the marketplace even if they are subpar in quality. The reason for this is that the vendor has created a professional sales letter that convinces the consumer to buy it.

They also focused more of their time on recruiting the proper affiliates to promote for them. You want to have the best of both worlds. You want to gain a reputation as a stellar leader in your niche who delivers quality information.

You also want to make sure your info product isn’t stalling out in sales because you failed to prepare a proper launch. If you take the route of becoming a digital information product vendor, you don’t have to stop with just one course.

You can design an entire suite of courses that affiliates can promote for you over the years. For example, if you were teaching Internet marketing, you wouldn’t just have one eBook about Internet marketing as a whole.

There’s too much information to cover in one course. Instead, you would have one course on email marketing, one course on blogging, one course on getting traffic, and so on.

Even then, you could continue drilling down with your topics to create more info products. Take traffic for example, you could have a course on solo ads, one on social networking traffic, one specifically on Pinterest, others on SEO, etc.

With info product development, you stand to make tens of thousands of dollars quickly if you do the launch preparation and networking correctly. If you create a funnel with a front end product and one or two one-time offer upgrades at higher price points, then it will bring on more affiliates.

The State of Gig Work in 2021 | Pew Research Center

#howto, #seniorbusiness #seniorguide #digitalproducts

All works are the content of Sandra Lee Schubert.

Works are not to be used except with permission from the author, Sandra Lee Schubert, or with a link back to this site- Creativevagabond.com

Works have been published in more than one location by the author.

Photo Credit: Sandra Lee Schubert