• Pins: These are visual bookmarks (images or videos) that link to your website, product page, or blog. Think of them as eye-catching entry points to your business. Use colorful graphics and fun, readable fonts. Use up to three font types.
• Boards: Boards are collections of related pins organized by themes or categories. They’re a great way to categorize your content for easy discovery. Think of art, courses, articles, and products you want to promote.
• Rich Pins: As a business owner, Rich Pins are a must. They allow you to add more information to your pin, like product pricing, availability, or recipe ingredients, which updates automatically. I’ll add more about rich pins later. They are rich!
• Group Boards: Group boards let multiple users pin to the same board, perfect for collaborations or community engagement.
• Pinterest Profile: This is where your boards, pins, and business info come together. Make it a priority to check that your profile accurately portrays your brand and features a prominently displayed link to your website.
The fun thing about Pinterest is it lets you highlight your creativity, showcase your talents, and show off your products. Enjoy the process. Create pins that reflect you and your business. Next: Rich Pins
I authored this content with the assistance of AI and tools like Grammarly/ProWritingAid. The tone and edits are of my own making.